6 Reasons Businesses Should Choose a Virtual Switchboard with Built-In CRM

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Unlike traditional switchboards that require a large upfront investment, a complicated installation process, and continuous maintenance and repairs, a virtual switchboard with built-in CRM is undoubtedly the solution that modern businesses should be moving toward — thanks to its many superior benefits and features.

So what exactly is a virtual switchboard? What are its standout benefits and features? Read on to gain a clearer understanding of the virtual switchboard with built-in CRM.

The Concept of a “Virtual Switchboard”

A virtual switchboard is an automated business telephone system built on a cloud computing platform, combined with modern VoIP technology. All it takes is a SIM card with a fixed number connected to the company’s internal LAN to link up with the virtual switchboard system.

When a virtual switchboard is integrated with a CRM application, it delivers outstanding efficiency — performing all the functions of a compact CRM. This is what is known as a virtual switchboard with built-in CRM.

A virtual switchboard with built-in CRM allows automatic access to customer data. This means that when the virtual switchboard receives an incoming call, the CRM software automatically pops up with detailed information about the caller on screen. If the caller’s information does not yet exist in the CRM customer database, a popup will appear allowing you to update the customer’s details immediately — preventing errors and incomplete records of potential customers.

In short, a switchboard with built-in CRM is a business’s optimal customer management and care solution.

Benefits of Installing a Virtual Switchboard

Businesses do not need to spend heavily on system installation, and save significant time in operations. Additionally, the system is periodically maintained and upgraded by the service provider — quickly and without any disruption to the business.

Should any unexpected issues arise, they are thoroughly handled and resolved by a professional external contractor. This helps you optimize your workforce, eliminating the need to hire dedicated staff to manage these systems, adjust configurations, or add new services.

6 Reasons to Choose a Virtual Switchboard with Built-In CRM

1. Easy Access to Customer Information and Customer Care

A virtual switchboard with built-in CRM effortlessly records every call, message, and customer response. With just one click, complete customer information is displayed on screen. This makes life easier for customer care staff, improving service quality and better meeting customer expectations.

2. Grow Your Customer Base

Your company’s professional and attentive approach to customer care leaves a strong impression on customers. When customers are satisfied with the quality of your switchboard service, the natural result is a significant increase in your overall customer base.

3. Build Customer Loyalty

The CRM software records customers’ names, dates of birth, and preferences, helping your company understand them better. You can call to congratulate and send gifts on their birthdays, or thank customers after each use of your services. This strengthens and deepens the relationship between your company and its customers, driving sustainable business growth.

4. Cost Savings

Businesses can save up to 50% on communication costs, with internal calls being completely free of charge.

5. Save Time in Business Management

Because the virtual switchboard with built-in CRM automatically records complete customer information with every call, you no longer need to manage staff on this task — freeing you to focus on delivering better customer care.

Administrators can easily monitor all departmental activities and assign staff to carry out their respective responsibilities. This saves both time and effort while delivering high effectiveness in winning over target customers.

6. Smoother Sales Performance

Easily identify the strengths and needs of each customer. Build tailored and persuasive sales scripts for each customer segment. Upsell and cross-sell your company’s products naturally, without customers feeling pressured or bothered.

Why Should Businesses Choose OMICall’s Virtual Switchboard with Built-In CRM?

Choosing the best solution provider is a top priority for businesses — ensuring the system runs smoothly, maintains reliable communication, and meets the business’s flexible needs.

Here are 3 reasons to choose OMICall’s virtual switchboard with built-in CRM:

High Information Security

Security is OMICall’s top priority. The virtual switchboard with built-in CRM ensures that login credentials are encrypted, voice-related security is tightened, and only approved IP addresses are permitted access.

Simple, Smart, and Cost-Efficient

OMICall brings together all three key qualities:

• Easy to use: Friendliness and customer satisfaction are at the heart of OMICall’s system design. Every feature is streamlined for simplicity — from system management to branch expansion, everything is straightforward.
• Smart: The system operates intelligently, logically, and consistently — with particular strength in synchronizing all customer-facing channels and integrating with third-party software, CRM, ERP, and providing both overview and detailed reporting.
• Cost-efficient: OMICall’s solution helps reduce equipment investment costs and minimizes operational and staffing expenses for businesses.

OMICall’s solution also supports omni-channel integration, enabling businesses to diversify and enhance their customer outreach and care:

• Social media: Built-in management for Facebook Fanpage, Zalo, and Viber — allowing simultaneous management of messages and comments across multiple fanpages, with automated message and comment reply setup.
• Video call: Built-in video call functionality with customers — customers can video call directly from their browser without needing to install any app.
• SMS: Supports integration with SMS Brandname, two-way numbers, scheduled SMS sending, and statistical reporting.
• Email Ticket: Automatically receives emails, handles marketing emails, and assigns and processes email tickets.

Professional Consultation and 24/7 Support

With over 8 years of industry experience, deep product and technology expertise, and a proven track record across many large-scale projects and business models, OMICall is undoubtedly the most suitable solution partner for your business’s growth.

OMICall also offers additional support including a professional consulting team, 24/7 remote support, periodic maintenance, data and system storage, software updates, and supporting applications (where applicable).

A switchboard with built-in CRM is the new trend for boosting efficiency and accelerating business growth — thanks to its superior features and outstanding benefits. If you would like to learn more about the product and how to set up a switchboard with built-in CRM, contact us today for fast, accurate, and detailed guidance!

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